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Color from vapored minerals layered to add depth and brilliance from every angle
As the polished surface bends and blends seamlessly into the side of the phone
We’ve paid special attention to each detail.
Learns from U
HTC U Play comes with HTC Sense Companion2
The personal companion who is always learning from you
It even comes with voice recognition built-in
So it’s able to respond to your voice –
Just say the word to navigate your phone, take or reject incoming calls,
Snooze or dismiss an alarm, send messages and even begin hands-free navigation.
It knows you – and it’s made to evolve and get to know you better over time.3
Listens to U
Every person’s inner ear is as unique as their fingerprint
HTC USonic4 analyzes your inner ears with a sonar-like pulse, and then adapts to you
Like having a sound engineer in your phone
Tiny microphones listen for the sonic reflection in your ears
One in the left ear, one in the right
Analyzing the reflected tone to optimize the headset just for you
Now you can hear the details you were missing.
Whether you’re in a library or at a party, you can adapt your headset to suit noise levels around you.
Captures U
Take brilliant selfies anyway you like
Easily switch between 16MP and UltraPixel™ in the front camera5
So you can choose between unparalleled light sensitivity* of UltraPixel
Or the high resolution of 16MP for whatever meets your need
The 16MP main camera delivers less blur, faster focus, better photos at night
Because you never want to miss that perfect moment.
HTC U Play
Perfectly symmetric
Exquisitely thin
Featuring HTC Sense Companion, HTC USonic adaptive audio, and 3D curved glass
Built to reflect the best U – the #BrilliantU
Notes to editors:
1 HTC U Ultra is also available in a premium, ultra-hard, sapphire edition with 128GB RAM. Consult local retailer for availability.
2 HTC Sense Companion retrieves information from third party websites and databases. HTC is not responsible for the accuracy of such third party content.
3 Some feature available for download in 2017 and may not be pre-installed. Feature installation requires an internet connection and download and acceptance of an HTC system update.
4 Inbox accessories may vary from country to country. Please check with an authorized retailer or operator for availability. HTC USonic compatible with USB-C connection only
5 UltraPixel mode is four times more sensitive to light than standard mode.
About HTC
HTC Corporation aims to bring brilliance to life. As a global innovator in smart mobile devices and technology, HTC has produced award-winning products and industry firsts since its inception in 1997, including the critically acclaimed HTC One and Desire lines of smartphones. The pursuit of brilliance is at the heart of everything we do, inspiring best-in-class design and game-changing mobile and virtual reality experiences for consumers around the world. HTC is listed on the Taiwan Stock Exchange (TWSE: 2498). www.jeansandsneakers.com